Adam Goldenberg and Don Ressler Takes Athletic Apparels to New Heights

Sep - 17 2017 | By

Adam Goldenberg and Don Ressler are increasingly becoming famous in the business world. They have developed some of the best business ideas that have brought massive profits in a short period. They have solid interest in fashion industry and they have introduced cutting edge products in the industry. They both have strong entrepreneurship passions. This can be demonstrated by their enormous achievements in business since they were young. Adam Goldenberg for instance started endulging in business world when he was still 15 years old. He founded an online gaming platform which engaged players form different regions.


On the other hand, Don Ressler has been involved in different buseiness deals and was able to make over 1 billion dollars. He was able to accomplish this at youth age. A fraction of the profits were used to strat their current ecommerce business, TechStyle Group. Adam Goldenberg and Don Ressler are co-founders and the and co-CEOs of the company. The company was started in the year 2011 after the two spotted a market niche in the athletic fashion market. TechStyle Group has grown to become a massive company and it has its presence in Canada, German and UK.


Most media platforms now refer the company as Unicorn. ‘Unicorn’ is a financial name used to refer to businesses that has a valuation of approximately 1 billion dollars. TechStyle Group has several subsidiary ecommerce companies that it has formed or absorbed. The 4 main subsidiaries include Fabletics, JustFab, FabKids, and ShoeDazzle. The headquarters of the company are located in El Segundo, CA. El Segundo proximity to international airports and several luxurious beaches makes it one of the best region to conduct a business. They all focus on offering high quality fashion products. Adam Goldenberg and Don Ressler are the brains behind Intelligent Beauty one of the fastest growing fashion company. The enterprise offers multiple beauty and personal care products.


The company utilizes modern strategy to control the market. One of their most effective methods is the reliance on data science. They use data driven approach to understand and increase their sales. They use deep data analysis to understand their customers and their competitors. They use effective methods to derive information from their customers such asking them to complete a style preference quiz. This personalized approach has helped the company to have immense sales and as well as tap into new markets with ease. The company is ranked as one of top most promising companies by most financial analysts.

Leave a Reply