JustFab Inc. is a leading fashion retailer that sells denim, shoes, handbags and jewelry. The e-commerce site offers personalized services to its members. Other brands under JustFab include JustFab, Fabletics, FabKids as well as ShoeDazzle. The brand was renamed to TechStyle Fashion Group.
The curated collections of JustFab offer trendy fashion to women of all sizes, from 16W to 24W. The brand’s collection also includes sizes ranging from XS to 3X. JustFab Inc. works closely with a team of talented designers to develop all-inclusive brands. The company has an “All Size” collection, which includes detailed leggings, well-finished denim, amazing dress and structured tops.
TechStyle Fashion Group once had a campaign dubbed #FABForAll. During the campaign, Co-CEO Adam Goldenberg stated that the company created JustFab to offer amazing fashion at an affordable price to all women. Co-CEO Don Ressler said he believes that all women need to feel confident in their clothing. He also believes that everyone deserves to feel and look good, regardless of his or her size or shape.
JustFab’s Funding History
Don Ressler co-founded the company with Adam Goldenberg in March 2010. Kimora Lee joined JustFab Inc. as the creative director and president. The Matrix Partners, a venture capital company, funded JustFab with about $33 million. In 2012, JustFab received another $76 million from Matrix Partners, Technology Crossover, Intelligent Beauty and Rho Ventures. These funds enabled the fashion company to expand to other countries including Canada, Germany, and the UK.
Acquisitions of other brands
JustFab bought FabKids in early 2013. The company deals with children’s fashion. Despite the close similarities in the names of the two companies, they had no association before the acquisition. In May 2013, JustFab acquired FabShoes, which was part of its international expansion plan. The company also purchased ShoeDazzle, a rival shoe company.
JustFab’s CEOs announced in 2013 that the company has closed $40 million in funding round. The funds were intended to help the firm venture into new product categories and boost international growth. In the same year, Adam Goldberg, Kate Hudson, and Don Ressler founded an athletic wear brand called Fabletics.
Info about Don Ressler
Don Ressler is a successful businessperson. He’s well known for establishing JustFab, alongside his business partner -Adam Goldenberg. Don Ressler is passionate about growing businesses, recognizing fashion trends and developing leading brands. He has also played a significant role in the growth of various brands, which include Intelligent Beauty, Alena Media, and JustFab.
Find more about Don Ressler: http://perezhilton.com/tag/don_ressler/